Meet the New Faces at MadisonAV: Grant Embury and Mikael Sandstrom (2026)

In the ever-evolving world of audio-visual technology, it's exciting to witness the fresh talent joining the ranks at MadisonAV. Today, we delve into the stories of two new faces who bring a wealth of experience and a unique perspective to the team.

Grant Embury: A Man of Many Musical Hats

Grant Embury's journey is a testament to his deep-rooted passion for audio. With nearly two decades of hands-on experience, Grant has worn many hats - from running broadcast mixes for religious networks to designing AVL systems for churches, and even working as a live sound engineer for renowned festivals. His transition into sales roles at Sweetwater Sound and L-Acoustics only adds to his impressive resume.

What makes Grant's appointment particularly fascinating is his ability to bridge the gap between the technical and the practical. Having been on the ground, he understands the challenges and needs of touring crews and production teams. This firsthand knowledge will be invaluable as he works alongside MadisonAV's specialists to deliver major projects across Australia's performance audio sector. Grant's presence brings a level of authenticity and credibility that can only come from walking in the shoes of those he now serves.

Mikael Sandstrom: Accessibility Advocate Meets Collaboration Expert

Mikael Sandstrom's expertise lies in the realm of distribution and assistive listening technology. His recent role as Business Category Manager at Williams AV has allowed him to champion Auracast and hearing augmentation solutions in critical environments like courtrooms and classrooms. Mikael's passion for creating inclusive spaces is evident in his presentations at industry events like the AV User Group, where he advocates for compliant public spaces that cater to everyone.

But Mikael's skill set goes beyond accessibility. His experience managing brands like AVer and Yamaha UC has given him a deep understanding of collaboration technology and the integrator relationships that drive successful projects. This unique blend of accessibility advocacy and collaboration expertise makes Mikael an ideal fit for MadisonAV's Solutions Sales Specialist role. His focus on early technology specification and delivering genuine improvements in how people hear and collaborate is a welcome addition to the team.

A Brighter Future for MadisonAV

The arrival of Grant and Mikael at MadisonAV signals a bright future for the company. Their diverse skill sets and industry experience bring a fresh perspective to the team. As they work alongside MadisonAV's existing specialists, we can expect to see innovative solutions and a renewed focus on delivering exceptional outcomes for customers. The future of audio-visual technology is indeed bright, and MadisonAV is well-positioned to lead the way.

In my opinion, the addition of these two talented individuals is a testament to MadisonAV's commitment to excellence and its ability to attract top talent. It's an exciting time for the company, and we can't wait to see the impact Grant and Mikael will have on the industry.

Meet the New Faces at MadisonAV: Grant Embury and Mikael Sandstrom (2026)
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